Raising Money through Discount Card Fundraising

We’ve all seen (or been asked to buy) one of those “Entertainment Book” fundraising cards (and the accompanying phonebook-sized discount directories).  Perhaps you’ve even wondered whether or not you could go it alone and hold your own discount card fundraiser, catering to your own small corner of the world.  The answer is yes… many schools, [...]

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How to Make Your Fundraising Efforts Go Viral

Viral marketing is the holy grail of online salesmanship.  Having a product, game, or website go viral… that is, be passed on and promoted by word of mouth, personal e-mail forwards, and social media recommendations… is the quickest, cheapest way to spread the message about your product or service.
The benefits of viral marketing don’t stop [...]

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Creative Silent Auction Ideas for Your Event

Silent auctions have become a valuable revenue stream for most mid- and large-sized fundraising events.  (If you’re not yet using a silent auction, it makes a great — though often time-consuming – addition to events).
Of course, as auctions have become de rigueur at fundraising events, attendees have come to expect bigger, better, and bolder items [...]

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Raising Funding for a New Non-Profit

Fundraising for a non-profit is hard enough… stating your case, writing a plan, and coming up with creative fundraising ideas takes time and hard work.  Raising funding for a new non-profit, though, is doubly hard, because donors like to see a track record of success before investing their hard earned dollars into your cause.
Raising funding [...]

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Using Ad Calendar Fundraising at Your Next Event

Many organizations that run larger fundraising events use ad books to generate additional revenue, reward sponsors, and provide information about the charity’s mission.  For those that aren’t familiar with the concept, an ad book is simply a book that contains ads for local businesses and individuals that purchase the opportunity by making a contribution or [...]

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Best Fundraising Strategies for Small Non-Profits

Small non-profits, including many schools, churches, community organizations and social service agencies, face many unique development challenges.  Without a large and influential board of directors, a substantial fundraising staff, or widespread name recognition, these charities often struggle with development, in many cases operating “donation to donation.”
This situation is unfortunate, because many of these smaller non-profits [...]

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How to Increase Your Board Fundraising

In most organizations, board fundraising refers to two related components.  First, the board is asked (or required) to give a personal gift each year to the organization.  Second, the board is asked (or required) to help solicit funds for the organization from their own network of family, friends, and colleagues.
Both forms of board fundraising are [...]

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How to Run a Great Brick Fundraising Campaign

Brick fundraising used to be a very popular tactic for low to mid-level fundraising campaigns, but over the past ten years seemed to fall out of favor.  There has recently been a bit of a resurgence in brick fundraising, and for good reason… this tactic works particularly well for organizations that have lots of potential [...]

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