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Return on Relationship: One Way to Measure Social Media ROI for Non-Profits

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Guest Post by Auren Kaplan from Rallybound Many have said that we are in the midst of a “Renaissance of Marketing,” and by in large that is a reference to two points: Real-time Interconnectedness and Big Data/Analytics.  A significant part of this “revolution” is social media, a powerful tool that allows a marketer or fundraiser […]

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Should Your Non-Profit Accept Bitcoin for Donations?

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Have you heard about Bitcoin?  It’s been all over the news lately, and many non-profits have been asking whether or not they should accept Bitcoin for donations.  In this article, I am going to present a quick introduction to what Bitcoin is, and help you decide if your non-profit should accept Bitcoin donations. First, a […]

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How to Do Year-End Fundraising the Right Way (Part III)

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Welcome to the third and final article in our three-part series on year-end fundraising. In our first post, we took a look at why so many donors give during the final 4-6 weeks of the year.  In the second post, we reviewed the five rules for supercharged year-end fundraising.  Today, we’re going to look at […]

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A Plan for Motivating Your Fundraising Event Committee to Raise More Money

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This is an excerpt from How to Maximize Your Non-Profit Fundraising Events.  Registration is now open! Host committees (sometimes called “event committees) are vitally important for successful fundraising events because they allow you to scale your fundraising efforts using the most effective fundraising technique available: leveraging personal networks. It’s hard to raise amazing amounts of […]

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The Right Way to Raise More at Your Next Fundriasing Event

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Non-profit fundraising events come in all shapes and sizes, from big annual galas to small beef and beers, with lots of silent auctions, golf tournaments, walk-a-thons and events of all sizes thrown in between. What type of events does your non-profit hold?  Are you maximizing your revenue from those events, raise more money, with less […]

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How to Do Year-End Fundraising the Right Way (Part II)

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Last week, we started a three article series on year-end fundraising.  The first part described why donors give during the year-end giving season.  In this post, I want to talk about the strategy behind raising more money during the final 4-6 weeks of the year.  In our next post, we’ll go over a step-by-step plan […]

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How to Decide if You Should Start a Crowd-Funding Campaign for Your Non-Profit

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Guest Post by: Sara Choe, CauseVox Fundraising professionals are scratching their heads over the meteoric success of many crowdfunding campaigns: How is it possible to raise thousands of dollars in just one day? It seems as likely as federal counterterrorism agent singlehandedly hunting down and disarming nuclear weapons in 24 hours (read: only on TV). […]

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How to Do Year-End Fundraising the Right Way (Part I)

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We all know how important the final 4-6 weeks of the calendar year are for non-profit fundraising.  According to Charity Navigator, mid-sized non-profits may see up to 40% of their total yearly contributions come in between the Thanksgiving Holiday (in the US) and the New Year! You may have seen my post about #GivingTuesday, where […]

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