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Last Day to Register for our Prospecting Workshop

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This is a reminder that today (Friday, May 24th) is the last day to register for our new online workshop The Non-Profit Prospecting Formula: How to Find and Approach New Donors for Your Organization.  Registration closes today at 7 PM. Find New and Better Prospects for Your Non-Profit The Non-Profit Prospecting Formula will teach you [...]

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Conversation is the Foundation of Fundraising

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I want to tell you about the most important lesson I’ve learned in my fundraising career.  It’s not something that I learned overnight, or in one big “A-ha!” type moment.  It’s a lesson that has sunk in gradually, as I have engaged in varied fundraising strategies and worked with countless organizations.  The lesson is this: [...]

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Finding More (and Better) Fundraising Prospects

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Does your non-profit have trouble finding and approaching new fundraising prospects?  Are you tired of begging your board for names and sending out cold prospecting letters to major donors in your town?  Do you wish you had a system for reaching new prospects every day, week, month and year? If the answer to any of [...]

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How to Write Better Fundraising E-Mails for Your Non-Profit

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Raising more money online is an oft-quoted goal for non-profit organizations.  Most charities are using their websites, e-mail, and some social networking sites to stay in touch with donors, but many are not raising any significant revenue online, and the ones that do often feel that the amount of time they are investing is too [...]

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The Five Keys to Successfully Raising Money on Social Media

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Social networks like Facebook, Twitter, LinkedIn and Google+ can be extremely helpful in your non-profit’s efforts to raise money online.  In our class Mastering Online Fundraising, we spend a lot of time focused on using social networks the right way to raise money and build your online profile.  Today, let’s take a look at the [...]

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3 Thought Provoking Non-Profit Resources

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Over the past couple of years, I have spend a good deal of time trying to get non-profits to think big about fundraising.  In my view, far too many organizations are wimping out and failing to make as much of an impact as they otherwise could because of faulty notions about development.  This includes everything [...]

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What Every Non-Profit Ought to Know about Direct Mail Fundraising

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Most non-profits I know are skittish about direct mail fundraising, because it requires an initial investment of time and money.  Picking up the phone to call a donor takes courage, but it doesn’t cost money.  Sending out an e-mail is easy and free. With direct mail, on the other hand, there are lots of costs [...]

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The Best Kept Secrets of Unbelievably Successful Fundraising Events

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I thought twice about writing the headline for this article.  It sounds a little like the title for a sales pitch, but it’s not.  I couldn’t figure out a way to convey the idea any better… so here it is: Over the past couple of years, I have seen a number of non-profits increase the [...]

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