Welcome to The Fundraising Authority! Be sure to check out our Fundraising Basics and Article Archives for tons of great fundraising information.

The Best Ways to Identify a Planned Giving Prospect for Your Non-Profit

Thumbnail image for The Best Ways to Identify a Planned Giving Prospect for Your Non-Profit

Guest Post by Ryan Woroniecki from DonorSearch A planned giving prospect is a donor who makes preparations in the present to donate money to a nonprofit in the future, either through a trust or will. While most planned giving donations are made through a will and are monetary in nature, donors can also plan to […]

Read the full article →

Fundraising Authority Podcast #28: Quick Rules for Successful Silent Auctions

Thumbnail image for Fundraising Authority Podcast #28: Quick Rules for Successful Silent Auctions

Silent auctions can be a very effective way to raise many for non-profits… but they can also be time consuming and stressful if they’re not done the right way. In today’s podcast, we go over eight quick rules for more successful silent auctions, and show you how to keep your event organized and profitable.  For even […]

Read the full article →

The Four Key Fundraising Roles of Your Board of Directors

Thumbnail image for The Four Key Fundraising Roles of Your Board of Directors

Far too many non-profit fundraisers approach board fundraising as if they have boards full of movers and shakers who know how to raise money, even when that’s not the case. These fundraisers and non-profit managers get annoyed and frustrated with their boards, which doesn’t help anyone, including the organization itself.  Acting like your board is […]

Read the full article →

The Best Tips for Amazing Non-Profit Newsletters (Non-Profit Blog Carnival)

Thumbnail image for The Best Tips for Amazing Non-Profit Newsletters (Non-Profit Blog Carnival)

Donor newsletters (both snail mail and e-mail) provide the foundation for many non-profits’ donor communications strategies.  Newsletters help organizations build better relationships with their donors and prospects, and keep supporters informed about the programs, activities, and successes of their favorite charitable organizations. Lots of non-profits send out newsletters, but for many organizations the newsletter is […]

Read the full article →

How to Turn Social Media Supporters into Donors to Your Non-Profit

Thumbnail image for How to Turn Social Media Supporters into Donors to Your Non-Profit

It’s one of the biggest conundrums in non-profit fundraising: how do you turn social media supporters into long-term donors to your organization? Many non-profits assume that the best way to do this is to send out fundraising links on social media.  So they post some updates, send out donation links, beg their supporters to donate… […]

Read the full article →

4 Quick Tips for Winning More Grants for Your Non-Profit

Thumbnail image for 4 Quick Tips for Winning More Grants for Your Non-Profit

While individual giving should form the backbone of every non-profit’s fundraising strategy, grants from foundations and corporations play an important role in many organizations’ fundraising plans. In the past, we’ve talked about the grant writing process, as well as different places to find grants for your organization.  We went into even more detail in our […]

Read the full article →

Overwhelmed With Fundraising?  Try This…

Thumbnail image for Overwhelmed With Fundraising?  Try This…

If you’re working for a small or mid-sized non-profit, there’s a good chance that you often feel overwhelmed with fundraising.  There’s so much to do, and so little time (and money) to do it that the odds can seem stacked against you. Your board and executive director are probably supportive of your fundraising efforts.  But, […]

Read the full article →

Non-Profit Blog Carnival: Donor Newsletters (Call for Submissions)

Thumbnail image for Non-Profit Blog Carnival: Donor Newsletters (Call for Submissions)

Most non-profits use some kind of newsletter to stay in touch with their donor universe.  Some organizations send out regular e-mail newsletters, others print glossy, four-color newsletters to send through the mail.  Many smaller non-profits use the office copier machine to turn out simple, black and white newsletters to keep their donors updated. No matter […]

Read the full article →

5 Things You Need to Do to Run a Successful Viral Fundraising Campaign

Thumbnail image for 5 Things You Need to Do to Run a Successful Viral Fundraising Campaign

2014 was the year that viral fundraising got everyone’s attention.  With the success of the ALS Ice Bucket Challenge, every non-profit on earth was thinking about ways to create the next big viral fundraising sensation. Of course, the Ice Bucket Challenge was not the first viral fundraising campaign to be successful.  Kony 2012, Movember, and […]

Read the full article →

Do You Recognize the 4 Early Warning Signs of Donor Withdrawal?

Thumbnail image for Do You Recognize the 4 Early Warning Signs of Donor Withdrawal?

We’ve all been there… There’s a donor that is extremely interested in your work.  He or she gives regularly – at almost every opportunity – and is one of your organization’s biggest boosters.  This donor invites friends along to events, makes a major gift commitment, and posts appeals for your organization on Facebook.  In short, […]

Read the full article →

Fundraising Authority Podcast #27: How to Launch and Run a Successful Planned Giving Program

Thumbnail image for Fundraising Authority Podcast #27: How to Launch and Run a Successful Planned Giving Program

Planned giving is one of those things that most non-profits are interested in… but never really take the time to focus on.  Setting up a planned giving program seems scary, complicated and time-consuming, so many non-profits put it on the back burner. The good news is that launching a successful planned giving program is possible […]

Read the full article →

How to Run a Successful Giving Day for Your Non-Profit

Thumbnail image for How to Run a Successful Giving Day for Your Non-Profit

By now, you’ve probably heard that I’m not a huge fan of #GivingTuesday.  I believe that it’s a mistake for non-profits to try to run a one day giving campaign on the same day as every other organization.  Your message and donor communications get muddled and crowded out when they’re mixed with thousands of other […]

Read the full article →

Why Volunteers Make Amazing Donors

Thumbnail image for Why Volunteers Make Amazing Donors

Guest Post by Corbit Harrison from VolunteerHub Your volunteers are already some of your most committed supporters. You know that this is true, because they are contributing a highly valuable asset: their time. In fact, recent studies show that each volunteer’s time is worth over $23 per hour. Why not ask them to also give financially? […]

Read the full article →

The 5 Most Important Words and Phrases for Your Donors to Hear

Thumbnail image for The 5 Most Important Words and Phrases for Your Donors to Hear

Most non-profits spend lots of time talking to donors. They do it in person, on the phone, through letters, on websites, through social media, in newsletters and e-mails, at events and through fundraising letters. Great communication is the basis of great fundraising. Yet, when writing donor communications, many non-profits fret over the wrong things. They […]

Read the full article →

Avoid These 3 Non-Profit Fundraising Mistakes at All Costs

Thumbnail image for Avoid These 3 Non-Profit Fundraising Mistakes at All Costs

Fundraising can be hard work. It takes time to meet new donors, move them through the fundraising funnel, and sit down with them to make an ask. For every new prospect that eventually writes a check, many more will fall out of the funnel somewhere along the way. Because fundraising the right way is so […]

Read the full article →

The Million Dollar Fundraising Idea that Works for Every Non-Profit

Thumbnail image for The Million Dollar Fundraising Idea that Works for Every Non-Profit

There are lots of different ways to raise money for your non-profit. Most strong development programs use a mix of fundraising methods to find, cultivate, and solicit donors. These strategies may include personal cultivation, online fundraising, direct mail, fundraising events, and more. Likewise, every non-profit is different. Some organizations have a large fundraising staff, others […]

Read the full article →