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Are You Effectively Using LinkedIn at Your Non-Profit?

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While most non-profits realize the benefits of Facebook, YouTube and Twitter, far fewer organizations fully realize the inherent power of LinkedIn. As one of the original social networking platforms geared primarily toward professionals and businesspeople, LinkedIn can provide your organization with networking and marketing benefits, no matter the size of your non-profit. Here’s how to [...]

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The Story of Your Non-Profit

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How well are you telling your non-profit’s story? No… I’m not talking about that boilerplate “History of our Organization” that you have on your website.  And I’m certainly not referring to the mission statement that committee of your board members hammered out 15 years ago. I’m talking about story, in its truest sense…  Good.  Evil.  [...]

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Fundraising Authority Podcast #3: How to Build and Use Fundraising Networks

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My favorite fundraising strategy for long-term financial stability is the use of fundraising networks.  Every non-profit, no matter how small or large, should be using fundraising networks to grow its prospect pool and raise more money from individual and corporate donors. In today’s episode of The Fundraising Authority Podcast, we talk about fundraising networks… what [...]

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How to Launch Planned Giving at Your Non-Profit

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Planned giving… for many non-profits, particularly small and mid-sized organizations, it’s something we say we want to get around to, but never do.  Sure, if someone leaves us a gift in their will, we’ll take it, but for many of us, we never quite get around to launching a planned giving campaign at our charity, [...]

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Top 5 Articles of 2011… and Big News for the Podcast

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As one year closes and another year opens (full of opportunity!) we present our annual list of our most popular articles… these are the posts from 2011 that you, our readers, visited the most. It’s been a great year for The Fundraising Authority, with the launch of our Podcast, the introduction of our Supercharge Your [...]

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Making the Most of Year End Fundraising Appeals

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The end of the calendar year can (and should) be a bonanza for non-profit organizations looking to raised small and medium-sized gifts to round out their fundraising numbers.  Whether your non-profit works on a fiscal or a calendar year, most “regular folks” in the work-a-day world work on a calendar year, and make a significant [...]

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How to Fundraise Like the Big Boys: Tips for Small Development Shops

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Sometimes it just doesn’t seem fair: you’re working hard, giving your organization’s development program all of your effort and skill, and yet it doesn’t feel like you’re making enough progress.  Then you see a major non-profit across town raise $500,000 in a single two week campaign, using their twelve person strong development office and army [...]

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Using Online Tools to Streamline Fundraising Event Planning

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Guest post by Kari Kiel There are many factors you’ll want to analyze following any fundraising event in order to increase efficiency for future fundraisers and improve your success rate.  Obviously one indicator of success is based on the total amount of funds raised at the close of your fundraiser.  Another may be on overall [...]

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