The Fundraising Authority — Tools and information for schools, churches, and other non-profits…

Welcome to The Fundraising Authority! Be sure to check out our Fundraising Basics and Article Archives for tons of great fundraising information.

Winning the Battle Against Fundraising Fatigue

In the non-profit world, we often talk about “donor fatigue,” that dreaded illness that arises in donors when we pitch them for gifts over and over again. What we don’t talk about enough, but which is equally perilous for our organization’s success, is “fundraising fatigue.” If you’ve been in development for any length of time, [...]

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3 Lessons Non-Profit Fundraisers Can Learn from Political Fundraisers

As someone who has spent a great deal of time raising money in both the non-profit and political realms, I can tell you that each sector has its own strengths and weaknesses. Despite the popular conception among non-profit pros, both types of fundraising have a lot in common. Both require you to build fundraising networks, [...]

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Must Read Fundraising Resources Around the Web

Every so often, we post links to the most compelling fundraising resources around the web… things you may have missed, but definitely want to check out. We try to keep these lists short, highlighting only those things and people most likely to help you become a better fundraiser. Today, we’ve included some websites / blogs, [...]

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Effective Time Management for Non-Profit Managers

At most non-profits I visit (particularly small and medium sized non-profits), there always seems to be a lot of work to do, and never enough time (or people) to do it. This is partly the nature of non-profit work: because we spend so much of our resources on serving our mission, we rarely have enough [...]

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Review of Ask Without Fear! by Marc A. Pitman

Are you afraid of asking people for money? Does picking up the phone to call a donor to ask for a gift for your non-profit give you the shakes? If so, I’ve got the book for you… I recently had the chance to read Ask Without Fear! by fundraising author and coach Marc A. Pitman, [...]

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Good Tips for Publicizing Your Non-Profit Fundraiser

Guest Post by DoJiggy Distributing press releases and informing the media about your fundraiser provide an excellent way to spread awareness about your upcoming fundraising event. The media is always interested in activities and events happening in the local community, especially when there is a positive angle such as an opportunity for the public to [...]

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10 Step Guide to Cultivating Corporate Sponsors

Guest Post by Vivanista Why Cultivate Corporate Sponsors for Your Non-Profit Event? First, it’s all about relationship-building. Second, in a tough economy the expanding number of nonprofits vying for the same corporate dollars makes the pickings even slimmer. But anyone can enhance their chances of success by following the ten steps outlined here. 1. Determine [...]

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Using Engagement to Drive Donors to Smaller Nonprofits

Guest Post by Ian Adair A marketing plan can mean a lot more to a small nonprofit than just creating awareness for their mission- it can be the mechanism that drives potential funders to your doors. Small nonprofits are struggling to create effective marketing and social media campaigns that encourage individual donors and corporate giving. [...]

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